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Category Archives: Marketing
AxiomTV Private Beta
AxiomTV is now in a private Beta. We’ve got everything working well and are working up to our public launch. If you are interested in being a part of the private beta please contact us. Content owners and distributors who … Continue reading
Mandy & Pandy Site Launch
We’re pleased to announce another new site launch. Mandy & Pandy’s new website is online and taking pre-orders for Mandy & Pandy Say Ni Hao Ma?, the first in a 12 book series. We worked with the books author and … Continue reading
Good Design IS Good Business
Brad posed the question of whether spending money for quality design work is a good business decision. I’ve been thinking on that this week and in my biased opinion it absolutely, without question, depends on the business and project in … Continue reading
Posted in Business, Design, Marketing, User Experience
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It's an Honor to be Nominated
The Henry Ford HealthCore site we launched a few months ago has been nominated for an award, the Troy Chamber of Commerce 2006 Helen eWard for Web Excellence in the eCommerce category. We’re proud to see that the site is … Continue reading
Crash Ads Launches
Crash Ads is our latest venture. We’re working with truckers and advertisers to place billboards on the sides of semi trailers. Crash Ads works with both independent operators and fleets and matches them up with advertisers who need to get … Continue reading
Tell the Truth Upfront
I had a terrible experience today with DIRECTV. I recently ordered a Phillips DIRECTV DVR with TiVo. On the website it described all of the wonderful features available and I had been happy with the service at my parents’ house … Continue reading
Posted in Marketing, User Experience
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Great Customer Experiences
Keith recently wrote about a really bad customer experience he had at Overstock.com. I feel badly for him but it also got me thinking about how rarely I see rants about great customer experience online and I’d like to change … Continue reading
Posted in Marketing, User Experience
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Rethinking Customer Relations
There are some really great ideas out there on how you interact with your customers. Some companies survive because customers have no choice but to rely on them. The power and gas companies tend to fall into this category. However, … Continue reading
Posted in Marketing, User Experience
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Fear Smells Bad On You
Do you reek of fear? When you go to the zoo do the lions look at you through the bars like their next meal? Do small children throw pennies at your head and laugh when you shout at them? Do … Continue reading
How do you say hello?
Coudal Partners prefers to use a conversational tone in their work. That works for them but is not for everyone. The tone that you adopt in your advertising, website, brochures, e-mails, and phone calls should be a conscious decision. Your … Continue reading
Posted in Marketing, User Experience
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