Preaching Outside the Choir
Preaching to the choir is easy, they are already on your side and ready to sing your praises. Preaching to people who disagree with you is much harder. Sometimes you need to take a different approach than the one that convinced you. You need to look at how the person you are talking to approaches decisions and the framework they have for passing judgment on the world around them (that judge not stuff is overblown and frequently misinterpreted, a person sans judgment is a helpless, mindless waste, unable to choose what to eat for breakfast). Each of us uses a framework of heuristics and a moral and ethical code to pass judgment on the ideas we encounter all day long. […]